Hear and There

Which is more expensive, paying for an education or not having one?

Not having an education or knowledge can have many pitfalls. Many times small business owners do not have access to the same levels of expertise that big businesses have. Fortunately for small businesses resources available on the Internet can go along way towards “leveling the playing field.” Because of the Internet information and knowledge are becoming more ubiquitous on a daily basis.

www.marketingprofs.com and www.crmguru.com are two organizations that offer FREE newsletters that concern themselves with marketing and customer relationship management respectively.

Both these topics are near and dear to the hearts of hearing aid dealers. In addition to their free newsletters of course, they also have fee based memberships which are relatively inexpensive. This newsletter is not a “plug” for either of these organizations. We are just passing along this Web information so that you may become aware of additional resources that could be put to use in your practice.

Take a look. It can’t hurt!

Check out our consumer site www.batteryjac.com and see how you can gain a competitive edge. Dealer inquiries invited.